Simple lines, lively decorations, details that invoke the joy of the holidays: DoDo narrates its most iconic collections in its Holiday 2024 campaign: jewellery that is a perfect gift, to keep forever. There are a thousand and more special symbols created by DoDo in its thirty year history, to give and give yourself. There are looks for him, looks for her, and as always, there are ideas that celebrate the freedom to express oneself.
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HOLIDAY 2024 CAMPAIGN: FESTIVE GIFT, OUTFIT AND EMOTIONS!
HOLIDAY 2024 CAMPAIGN: FESTIVE GIFT, OUTFIT AND EMOTIONS!
Let's Party! Playful and captivating, the campaign narrates the DoDo world and its ability to be an ambassador of emotions, to be a perfect gift. Entrusted to L’amour extreme - agency that involved creative duo Lebon + Bourgeois for the production of the model shots, still lifes and videos - it chose to focus on the theme of play and sharing of the most authentic emotional ties.
The ambassadors, actress Alice Pagani - revelation of the year in the Paolo Sorrentino film Loro, for which she won the Ciak d'oro award, and protagonist of two seasons of Baby -, Giacomo Giorgio - protagonist of Netflix series Mare Fuori, cinematic face of Diabolik by the Manetti brothers and star of TV series Doc Nelle tue mani - and cosmopolitan dancer Mikaela Naeze Silva, born in Moscow to an Angolan father and Afghan mother, who has taken part in television programs such as Dance Dance Dance, Zelig, Stricia la Notizia and made her acting debut in the 2023 film Roma Blues, portraying the role of Betty.
